In a world where song downloads are available for free, iTunes Store is an iconic name that will always be remembered as the service that spawned the legal music download industry. Within 18 hours after the service first went live, it sold approximately 275,000 tracks! Today, the iTunes Store is the second largest seller of digital music in the U.S. and has sold over 4 billion songs.
This, in a world of Limelight!
Doesn’t this go to disprove once and for all the theory that `people won’t pay for anything they can get for free’?
Fast forward from the world of music to online videos and the name which comes to one’s mind is obviously YouTube! YouTube has taken the online video world, literally by storm, with individuals and companies uploading videos by the second onto its platform.
But, any serious content owner who has taken the trouble to record a high quality, great content video would secretly wish that the content could be monetized, wouldn’t he? Monetized not through complex advertising options (which is not easy, in any case) but based on the strength of the video content or quality itself!
However, in my understanding, what puts off people from even attempting it (and instead feeling gratified watching their own videos on YouTube) is the fear of the complexities involved in monetizing video content.
For these individuals and for that matter, even companies, getting paid for online videos has been simplified by StreamingVideoProvider. Technology advancements have made the incredible possible and StreamingVideoProvider’ fully automated on-demand & live streaming video platform is not only letting users worldwide to stream their content online on their own websites, but is now enabling these users to actually monetize their content!
However, some natural questions which crop up in the mind are:
- How does one upload video content onto one’s site? What are the technical requirements?
- Do I need to seek technical or third party help?
- Even if I can upload videos, where and how would I get paid for it?
To take each question, one by one:
How do you upload video content? What are the technical requirements?First things first! To get down to basics, action speaks louder than words: Sign up here for a free trial and experience the ease with which you can enable online videos on your website.
Do you need technical or third party help?
No! Absolutely not! StreamingVideoProvider’s platform is fully automated and it hand-holds you through the process. Being an end-to-end solution, you need not go to any third party vendors for anything to enable online videos on your site.
How would you get paid?
By using the Pay-Per-View feature, you can have on-demand or live videos in a playlist; you can set up the desired ticket and can mix and match ticketing options. All that is required is a PayPal Account (which is extremely simple to get! All that is required is a valid email ID!) and viewers can start paying you directly to play the videos.
Offering four different ticket options including single view, playlist, global and free, you can now take full control of your content by deciding the price as well as creating the rules.
So what are these ticket options?
Global is for websites which have many different categories of videos (like for example if you are showing movies you could have different genres, i.e. Action, Thriller, Comedy etc.) You can create a box office from where you can sell subscriptions for all videos across the entire site. Buying a global ticket will allow the purchaser to play all the videos that accept the global ticket. All tickets can be restricted by time and number of views, which empowers you to decide what you want to sell to your viewers. You can give them unlimited viewing options or time bind a ticket for say 30 days. If however, you want to sell playlist or category tickets, then the playlist tickets become valid and the viewer using the ticket can view the playlist he or she paid for.
Does it stop there?
Another important facet of the Pay-Per-View feature is, you can even embed external uploaders within your website and let your viewers upload their videos in the same way as one uploads videos in YouTube.
The process is very simple- by using the `Uploader’ function, viewers can actually add video content to your website. You can decide to make the Uploader function manual or automatic. Manual would mean that the video will be reviewed by you prior to publishing and automatic would mean that the video would automatically be uploaded.
Thus, to summarise, using StreamingVideoProvider’s Pay-Per-View feature, you can monetize your content and even generate content by encouraging viewers to add their own content to your website.
This blog is the first of an educative series on Online Video Streaming which will explain the simple genius behind uploading and monetizing videos.
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